How do we take care of forests and what are the best techniques to maximize the benefits of an ecosystem? We tell you about it in WOW what news The WOWnature blog dedicated to companies curious to learn more about how we take care of forests and who want to stay updated on how to invest in sustainability, taking into account the latest legislative news, both in Italy and in Europe and in the world. Read our articles and those that talk about us in the Italian press.
How is the world of sustainability changing for companies? Read the news on corporate social responsibility.
Celebrate world environmental days and learn new curiosities.
Local and national press review on WOWnature forestry projects and events.
Read our local and national press review.
Events not to be missed if you have adopted new trees with WOWnature and want to plant them in person.
Environmental protection projects in which your company can invest to be at the forefront. Be inspired by the companies that support our forests.
Learn the characteristics of the trees we plant and choose the right one for you.
How are the forests you are growing with WOWnature and what's new on the way.
Updates on the forests that your company is protecting and news on upcoming projects.
Curiosities from the world of forests. Expand your knowledge with insights into biodiversity, the impact of the climate crisis and much more.
Curiosities from the world of forests. Become the most interesting person in the room with insights on biodiversity, the impact of the climate crisis and more.
The WOWnature project at Lio Piccolo in the Venice lagoon aims to restore embankments and combat erosion through reforestation with hardy plants such as tamarisk and junipers. With over 16,000
In the heart of Burkina Faso, the social reforestation project promoted by WOWnature, in collaboration with the Padua-based NGO AES-CCC, has a twofold mission: to combat desertification and to empower
At the end of October 2024, we planted the first trees that companies and citizens have adopted to make the Biodiversity Crescent a reality, where a virtuous agroforestry project is
Learn how WOWnature protects forests through responsible and active management, addressing fires, invasive species and biodiversity conservation. Watch our new video on YouTube!
We planted another 200 new trees in the Parco Lombardo della Valle del Ticino and went to check how the seedlings we planted in 2023 are doing. In this short
How do we measure how much trees grow? In this short video we tell you how the seedlings we planted in Val di Sella are doing after five years and
After the new tree planting event in spring 2024, we returned to Spina Verde Park to plant new trees together with the citizens. In this short video, we tell you
COP16, the UN conference on biodiversity, will take place from October 21 to November 1, 2024, in Cali, Colombia. The event aims to reverse the loss of biodiversity by 20230.
At WOWnature, our mission is to grow new forests and protect existing ones with the support of citizens and companies who are committed to nature. Our goal is to care
In this video we tell you how the trees we planted in the beautiful Val di Mello Nature Reserve last autumn are doing. In addition to improving biodiversity, the intervention
In the Torbiere del Sebino Nature Reserve, we planted 4,500 new trees between 2023 and 2024, thanks to the support of citizens and companies. We returned to the area to
Opera Verde is the first TV series to bring the best stories of reforestation and environmental protection to television. Airing on Rai 3 on September 14 and 21, 2024 at
Learn how we can increase the CO2 storage of existing forests through responsible forest management interventions such as selective thinning and species selection. We take you to Bosco de Le
The climate crisis and biodiversity loss are two interconnected problems that threaten our planet’s forests. This article explores how climate change affects forest species and presents assisted migration as a
After about two years since it began, the Nature Restoration Law (also known by its English name, Nature Restoration Law, and the acronym NRL) has finally been finally passed. This
Trees help fight climate change. We explain how photosynthesis helps us with this and show how we can plant trees and create new forests. Watch the video to find out
WOWnature, in cooperation with Alì Supermarkets, launched a forestation initiative in Quarto d’Altino, Veneto, to grow a type of forest native to the Po Valley. This project involves the planting
WOWnature Italian leader of 3 billion trees. On International Forest Day, WOWnature, an initiative of Etifor, celebrates a significant milestone that reinforces its commitment to environmental sustainability and reforestation in
Trees reach record-breaking sizes. But which ones are the tallest in the world? They are found in Yellowstone Park, California. The tallest of all is called Hyperion. Find out how
Here is our 2023 recap. We want to tell you how the year of WOWnature went. In this article you’ll see how many trees we planted and which forests we
On 2 December, Cernusco sul Naviglio will host the first event dedicated to urban forestation launched by Uforest. A collaboration between the Politecnico di Milano, Forestami, the local municipality, WOWnature
The blue crab invasion is causing great concern because of the effects it is having on the environment and the economy. In this article, we explain the phenomenon of the
How much does it cost to give a tree as a gift? In this article we reveal all the elements that go into defining the prices of our trees: from
Do we really know what it means to be sustainable? The word sustainability is on everyone’s lips, but we want to clarify. Let’s find out if it is possible to
Climate change is undoubtedly one
of the most critical and urgent issues of our time. Extreme weather events
extremes are becoming more frequent and intense, leading to a
In the last few months we have seen widespread and consistent rainfall, which, at least in part, has made the drought emergency, which affected northern Italy, recede. But what exactly
L’Overshoot Day italiano cadrà il 15 maggio 2023. È la data in cui la domanda annua di risorse e servizi ecologici supera ciò che l’Italia può rigenerare in quell’anno. Insomma,
The Amazon rainforest is the largest in the world and is home to unique biodiversity. Unfortunately, deforestation caused by human activities, such as timber production, agriculture, and livestock breeding, is
Contrary to what you might think, snow is an ally of young trees. The snow cover acts as a thermal insulator, protecting tree roots from low winter temperatures, mainly because
Among our first international projects, there’s a social reforestation project in Burkina Faso, West Africa. If you have supported the growth of a tree in this area, or are planning
We have big news for nature-lovers: from now you can help protecting a mature forest by countering the threats that affect it!
Thanks to your support, since the projects started, we planted 5.000 new trees. The chosen species were shea, baobab, moringa, and African locust bean. More than 3.000 of these, were
How are the seedlings you have adopted in Padua’s urban woods for the Padua O2 project? May is the month in which some very important maintenance is being done to
The goal of the call for proposals “Biodiversity and Climate” (BioClima) launched by the Lombardy Region is to enhance and restore 16 Lombardy habitats, five of which at risk of
March 8, 2022 is International Women’s Day and is celebrated all over the world. In fact, the correct name would be “International Women’s Rights Day”: this is to remember both
In Fontaniva a new wood is being born for residents, tourists, nature lovers and sportsmen: the Fontaniva Forest. The new project plans to plant only native species such as field
As announced by the European Green Deal, the European Union has recently adopted the new EU Forest Strategy to 2030: planting 3 billion additional trees by 2030, with the aim
Bosco Nico is a project of reforestation of an agricultural area that has a twofold purpose: to increase the forest area of the eastern Veneto region and to provide a
On the Dolomites and on the mountains of Trentino, Veneto and other regions of the Alps, this 2021 will be remembered as “the year of the bark beetle”: we are
A society in balance is based on the strong link between health and well-being of people and the planet: the Forest Therapy Hub promotes nature-based practices supported by scientific knowledge,
What are the viable ways to respond to a threat as complex as climate change? Starting with what the science says: using mitigation and adaptation because it is necessary to
Check out all the news about our areas and the next planting events In the mountains… ALTA BADIAsecond planting
There are some tree species that perform better than others in reducing air pollution by capturing the particulate matter (e.g.
The mountain is a totally different environment from the city. That’s why we follow different techniques.
For our urban forests to be resilient, and for them to grow quickly, we design every project carefully. This is
In order to make a city greener, restore a forest that was lost, or improve the habitat of local biodiversity and soil conditions, it is necessary to very carefully select,
